So recently we went through the process to have our cosmetics line and a few other of our products Vegan Certified. I was so excited as we got the news that were approved on our products that I shared with a few local business associates. One associate seemed a little confused about the "big deal" of our big news. I have realized that perhaps others don't really understand the significance of products that don the Certified Vegan logo so I will take just a few minutes to explain why this is so cool and what it really means for the products that you are using.
First, I want to clarify that our company as a whole, is not certified. Vegan Action only certifies individual products within a company and each product must meet their very stringent and specific guidelines.
When a company states that their product is Certified Vegan, It helps vegans to shop without constantly consulting ingredient lists, and its also a statement that not only is the company following the Vegan protocol (Vegan is defined as: no animal or animal by-products to include flesh, bones, dairy, eggs, honey, fur, leather, wool, down feathers, and cosmetics or chemical products tested on animals.) but also the companies that we obtain our bulk ingredients from also follow the same guidelines. So many companies say their products are "cruelty free" or "vegan" (not certified) because they themselves don't use any animal by-products or don't test their products on animals but how true is that statement if you haven't verified that is the case all down the line? Even an ingredient as simple as sugar can seem "vegan" since no animals were harmed for the final product, but did you know that bone char is often used in sugar refinery plants as part of processing process? Also ingredients like beeswax, honey and other insect derived colorants are not certifiable. Did you know that many cosmetic companies that make red lipstick often use Carmine which is a Cochineal extract extracted from the cochineal, specifically the female, a species of insect that belongs to the order entomologists refer to as the "true bugs." The insects are sun-dried, crushed, and dunked in an acidic alcohol solution to produce carminic acid, the pigment that eventually becomes carmine or cochineal extract, depending on processing. About 70,000 insects are needed to produce a pound of dye.
Companies must submit and have approved by the Vegan Awareness Foundation that acceptable steps are taken to thoroughly clean and sanitize all surfaces, vessels, utensils and machinery used between vegan and non-vegan production cycles to minimize cross-contamination if shared machinery is used.
You can rest assured that our products that have been certified:
- Do not contain ingredients of meat, fish, fowl, animal by-products (including silk or
dyes from insects), eggs or egg products, milk or milk products, honey or honey bee products
- Involve no animal testing of ingredients or finished product by supplier, producer, manufacturer or independent party
- We have provided supplier verification that animal products were not used in the manufacturing of ingredients
- Contain no known animal-derived GMOs or genes used to manufacture ingredients or finished products
Well, I hope that shed some light on how awesome this logo is and how proud we are to say that we take the necessary steps and get only the best ingredients from those businesses that truly care about you, the end user, and those that appreciate the wonderful animals that grace this planet. We can have effective, useful products without harming animals or taking shortcuts with ingredients that may have long term health affects. We stand by our motto: Your body IS royalty, Let us help you treat it as such.